Why Halo Illuminated Signs Are So Popular On The British High Street

Wherever you look on the average British high street, you’ll see illuminated signs with a subtle and sophisticated halo lighting effect. This beautiful way of highlighting and differentiating a sign uses built up letters and LED lighting to create the effect. What is the halo effect? Using lightweight and hollow letters, the internal LED lights… Continue reading Why Halo Illuminated Signs Are So Popular On The British High Street

Create A Wow: How To Use Halo Lit Signs Effectively For Your Business

What do Kiehl’s, Triumph and Versace all have in common? These diverse businesses all use halo lit signs to project a sophisticated image. This unique and subtle lighting effect is used to create eye-catching signage that elevates not only the perceived value of the sign, but also the company that uses it. In short, if… Continue reading Create A Wow: How To Use Halo Lit Signs Effectively For Your Business

The Unexpected Benefits Of Illuminated Signs

A successful business plan lives or dies by the number of customers who actually set foot through the door. After all, if nobody visits your business, how can you sell them your goods or services? That’s why you need attractive and attention-grabbing signage for your commercial premises. However, upgrading your commercial signage with illumination can… Continue reading The Unexpected Benefits Of Illuminated Signs

Should You Invest In LED Illuminated Exterior Signage?

LED displays are one of the most rapidly growing sectors in illuminated signage, with a market share expected to reach at least $12 billion by 2020. Advances in technology have made LED the illumination of choice, but is it always the right choice for your business? Before making an investment in illuminated exterior signs, it’s… Continue reading Should You Invest In LED Illuminated Exterior Signage?

The humble LED that’s lighting the way for marketing

The LED has come a long way since it illuminated all our simple on/off switches. Now LEDs power everything from printheads in wide format printers to a wide range of illuminated signs including backlit halo signs that create such a visual impact. But the next iteration of the LED is on its way – say… Continue reading The humble LED that’s lighting the way for marketing

Why Business Signage Is A Critical Communication Tool For Your Business

If you’re a marketing manager, then you’re in the business of communication. One of the most effective ways of communicating information about your business is with a sign. A sign can help a customer find your business, or help other businesses find you. You need signs when you start up and signs when you grow.… Continue reading Why Business Signage Is A Critical Communication Tool For Your Business

Halo illuminated letters in high street signage:

The high street has always been a competitive environment with a limited number of potential customers, established brand loyalty and a willingness to pay more at local and ‘authentic’ businesses. According to a report commissioned by the Economist, the high street retail environment has become considerably more cut-throat in recent years. Uncertain futures? Retail sales… Continue reading Halo illuminated letters in high street signage:

Illuminated signage: a brightly lit future?

The use of LEDs in signage illumination has transformed the signage industry since the initial arrival of bright and commercially viable LED technology. The passage of time hasn’t slowed the pace of transformation, either, with a range of innovative technologies coming to market over the past couple of years. Read on to find out what… Continue reading Illuminated signage: a brightly lit future?

How much does an illuminated sign cost?

We look at the types and costs of illuminated signs for business premises, with sign manufacturing specialists The Sussex Sign Company. Illuminating your shop sign can create additional impact for your business, whether you trade at night or not – not forgetting that it goes dark in the UK before 4pm during winter, so that’s… Continue reading How much does an illuminated sign cost?

So what exactly are Halo Illuminated letters.

Internally illuminated halo letters can have an enormous amount of different effects depending on the products used and the type of manufacture. When stainless steel or powder coated aluminium built up letters or built up logos are combined with internal illumination, it creates a halo effect on the back tray, especially when combined using the… Continue reading So what exactly are Halo Illuminated letters.