Window and wall graphics
Use window and wall graphics to promote your business
Window and wall graphics are excellent for businesses to showcase their brand, engage with customers, and make their space more visually appealing. Whether you're looking to create a professional office atmosphere, or a vibrant and visually stimulating retail environment, window and wall graphics offer a great solution.
With many options available, businesses can choose graphics that match their branding, aesthetic, and budget. The possibilities are endless, from window decals and wall wraps to full-wall murals and art prints.
Window and wall graphics can help your business make a lasting impression on customers and competitors while providing an opportunity to create a unique and eye-catching atmosphere.
What are window and wall graphics?
Window and wall graphics, vinyl graphics, decals, or murals, are large images printed onto a transferable vinyl material. Vinyl graphics are used to create branding, increase foot traffic, and draw attention to various products and services. They are commonly applied to windows, doors, walls, and even ceilings.
Vinyl graphics are highly versatile, making them a perfect option for many businesses, including retail stores, hotels, restaurants, salons, spas, gyms, and more. Window and wall graphics are attractive and cost-effective ways to brighten any space. In addition, they are easy to install and remove, so you can change them as often as you like, making them ideal for seasonal promotions and special events.
Window and wall graphics are also perfect for businesses located in an area with high foot traffic or where a lot of traffic is passing by the storefront.
Benefits of using window and wall graphics
Window and wall graphics are incredibly effective in building brand awareness and boosting foot traffic. They are a great way to start a conversation with passers-by and introduce them to your brand, products, and services.
Window and wall graphics are also great ways to showcase your company's culture and values. They can be used to communicate your message and sell your products or services in a creative, eye-catching way.
Window and wall graphics can also create a fun and engaging retail environment that encourages customers to stay longer and spend more. They are an excellent solution for seasonal businesses, such as retailers with holiday or seasonal products or spas with special services only offered at certain times of the year.
Types of window and wall graphics
There are many types of window and wall graphics available on the market, allowing businesses to choose a solution that best fits their needs. –
By surface type:
Wall decals - wall wraps - wall posters - wall clings - wall murals - wall border strips - wall decals
Wall decals are a common type of window and wall graphics. They are printed on a long vinyl sheet divided into smaller sections. Each section is then applied to a wall or surface, making them ideal for large spaces.
Wall wraps and murals
Wall wraps and murals are an excellent option for covering large and/or tall walls. They are printed on large rolls of vinyl applied to walls like wallpaper.
Wall wraps are designed to cover one large wall, while murals are often printed in sections and can cover an entire wall or be used to create the look of a larger mural.
Wall posters are large wall graphics printed on poster paper and applied to the wall with poster tack or a poster adhesive.
Wall clings use an adhesive backing to stick to walls. Many types are removable, making them ideal for seasonal promotions.
Wall border strips
These are printed vinyl strips often used to create a design around a door or window.
By material type:
Vinyl is the most common material used in window and wall graphics. It is durable and long-lasting, allowing businesses to make a lasting impression.
PVC is often used in extremely high-traffic spaces, such as airports and malls. It is a brilliant alternative to vinyl, as it is more durable, has a strong adhesive, and can last up to 10 years.
By decoration type:
Full-wall murals are a large, eye-catching decoration that can cover an entire wall. They are often used to create bold, impactful designs that will stand out and grab attention.
Art prints are a great option for businesses that want to decorate their space simply and beautifully. They are easy to install and remove, making them ideal for offices.
By advertising type: -
Street-side advertising is a type of window and wall graphics that is visible to pedestrians and passers by. They are often used in heavily pedestrianised areas and high-traffic areas where foot traffic is high.
Wayfinding signage is often displayed in high-traffic areas and used to direct pedestrians to places they are trying to get to.
By design type:
Interior design window and wall graphics are often used to create a beautiful aesthetic and add a decorative touch to interiors. They are commonly used in offices, retail stores, and other commercial spaces.
The exterior design window and wall graphics beautify exteriors and increase foot traffic. They are often used in areas with high foot traffic, such as shopping districts and busy streets.
Choosing the right window and wall graphics
When choosing window and wall graphics, it’s essential to consider your needs, preferences, and budget. First, decide on the type of graphics you want to use. Many options are available, including vinyl decals, wraps, posters, clings, murals, border strips, and more. Next, determine the size of the graphics you need. Note that the size of the printed vinyl may not be the same as the actual graphic. It is vital to consider the size of the space you’re looking to decorate. You also want to consider the amount of light that reaches the space and choose a material and design that looks naturally suited to your space and surroundings.
Designing window and wall graphics
Once you’ve chosen the type of window and wall graphics you want, it’s time to chat with us unless you plan to get creative and start designing. If you don’t have a colour palette or brand guidelines, start by selecting a theme and colours that fit your brand and overall aesthetic. Next, consider a design that best represents your business and/or products or services.
How you will incorporate your design into your window and wall graphics or do you need help from experts to ensure you will get the best out of your designs? If you are designing your own graphics, keep in mind that the design should be legible and readable from a distance. And the colours should work well with the surroundings.
Window and wall graphics for branding
Window and wall graphics are a great way to start a conversation with passers-by, introduce them to your brand, and build brand awareness. When designing your graphics, remember that your brand identity should be reflected in your window and wall graphics. For example, if your brand identity is playful and quirky, your graphics should reflect this.
Consider carefully what message you want your window and wall graphics to convey. Are you trying to promote a sale? Or do you want to bring attention to a new product or service? There are many creative ways to use window and wall graphics to promote your brand and create brand awareness. You can use them to display your logo, create a fun and entertaining design, feature the faces of your employees, or promote your services or products.
There are 1000s of options and if the above advice is overwhelming, then please ask, and we can help advise and guide you in your choice. Contact a member of our team on 01273 424900 or use our contact form.