Shop window graphics are a great way to attract new customers. Therefore, if attracting new customers is critical for your East Sussex business, you need to invest in window graphics. This cost-effective marketing tool is a smart way to attract attention, create brand awareness and increase the visibility of your business.
Ready to find out more about this highly versatile form of marketing? Read on!
Build your brand
Brand awareness is key to setting yourself apart from the competition. And before customers even walk through the doors, graphics on your shop windows can make sure they’re aware of your business, logo and any promotions on offer.
Window clings, and other graphics are a great way to emphasise the unique nature of your business without spending a fortune. So if you want potential customers to identify your brand at a glance, window graphics are well worth the investment.
Increase traffic
Every business wants to get more people through the door. Of course, more customers translate into a better bottom line, but how can you get your business noticed on a busy and competitive high street?
Window signage is an incredibly effective way of converting a glance, into full-on interest and enticing customers through your doors. Additionally, 76% of consumers will enter a store they’ve never visited before because of the signage, so use window graphics to your advantage to increase footfall.
Unlimited promotion
Every business is looking for the best cost per impression ratio. Window signage provides unlimited promotion for your business, from temporary time-limited offers to permanent window graphics.
And shop window graphics and other forms of signage aren’t limited to your retail premises. Add window graphics to your vehicles, or use them around the office, to raise brand awareness and keep your business top of mind.
Maximise visual real estate
Making the most of your marketing resources can positively impact your bottom line. And that means maximising the potential of every inch of your premises.
Your storefront is a prime piece of marketing real estate right on the high street. It’s another reason no business can afford to overlook window signage as a way of attracting new customers. After all, can you afford to ignore all that free space?
Create an impression
Because the storefront is the first thing your customers see, you can use it to make a great first impression. A spectacular window sign can even help your business create a social media buzz or play a critical role in your digital marketing strategy.
Because retail moves at such a fast pace, you need a creative window display that keeps your potential customers interested and engaged. Window graphics are the ideal way to keep pace with your customers because they’re easy to maintain and remove for all your seasonal promos and time-limited deals.
Window graphics from The Sussex Sign Company
Window graphics are striking and versatile, ideal for creating a buzz around your business. If you’re interested in using window signage to attract new customers to your East Sussex business, The Sussex Sign Company can get you noticed. Contact us today, and our talented team will help you create a display that makes you stand out. See examples in our gallery.