Three Smart ways to look at Sign Finance.

If you’re considering investing in signage or a vehicle wrap, the upfront cost can look significant, but with Sign Finance and a different perspective the cost becomes much easier to digest.

Here’s three ways to think about it.

1)The “pennies a day” argument: vehicle wrap as an example

Let’s say you commission a vehicle wrap (or extensive signwriting) costing £1,500 (labour, materials, installation). Many clients baulk at paying that up front. But over time, the effective daily cost is very small.

If we amortise that cost over 3 years (which is a common useful lifespan for a wrap before wear, fading, or needing maintenance/replacement):

• 3 years = 3 × 365 = 1,095 days
• £1,500 ÷ 1,095 = £1.37 per day

So, your vehicle (or sign) is “working” for you at a cost of roughly £1.37 per day… that’s half a cup of coffee!

If you extended that to 5 years (if the wrap or vinyl is maintained and replaced selectively), the daily cost drops even further:

• 5 × 365 = 1,825 days
• £1,500 ÷ 1,825 = £0.82 per day

2) Sign Finance: The 5 Year ROI

Signs aren’t just passive displays, they’re marketing, wayfinding, brand reinforcement.

Suppose you install a high‑quality metal sign, with illumination, for £2,000 (design, fabrication, installation). You expect it to last 5 years before significant maintenance or replacement is needed.

Over 5 years, what kind of “value” might it deliver?

In this scenario, paying £2,000 for a sign that helps generate even a modest number of extra customers could have a return on investment many times over.

Spread over 5 years (1,825 days), the sign is effectively earning its keep for about £1.10 per day.

3) Smarter Sign Finance

Upfront payment vs financing:

Some customers want to avoid financing overheads, they want to own it outright from day one.

But Cash is King! and financing / instalment plans can help spread cost over time, easing cash flow and making the investment more palatable.

The Sussex Sign Company 0% interest‑free plan.

Every business or household is juggling cash flow in this “high cost of living” environment, but The Sussex Sign Company is able to offer you interest free finance spread over 3 or 4 months – meaning your signs are already working for you, helping attract new business, helping you pay for their cost.

For orders £750‑£2,500: 3 months interest‑free (3 equal payments)
For orders over £2,500: 4 months interest‑free (4 equal payments)

Payments collected via GoCardless Direct Debit
No hidden fees – you pay the same total as upfront

Why Smart Businesses See Signage as an Investment

Consider this: for the cost of a daily coffee or even less, your signage or vehicle wrap is continuously working around the clock to promote your business, draw in new customers, and strengthen your brand. That’s incredible value for your money.

With our interest-free payment plans over 3 or 4 months, you can spread the cost of signs while reaping the benefits right away, all while maintaining a healthy cash flow.

It’s not just about purchasing a sign; it’s about investing in your business’s growth, visibility, and long-term credibility. This is the essence of Sign Finance.